Arte Fiera.40 Timeline
An exhibition celebrating the 40 years of ArteFiera. We need to make emotional the discovering of contents about each previous edition.
We initially focused on the scrolling of the timeline: to make this scrolling an emotional experience we choose to use elastic fabric. It’s quite strange to press a fabric and see the years scrolling. A new touching experience, with a material feeling.
In the video, the ArteFiera logo is transformed in a 3d animation that opens up the contents (video and images) for each edition.
WHAT WE MADE
Project, interaction design, programming, visual interface, 3d animation.
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